Portfolio

Cambridge University Centre

The University Centre decided to overhaul the look and feel of its website, and opted for fresh new images, alongside simple, direct copy.
Design by Wayfinding Consultants Ltd.


Visit the University Centre website

Cambridge University Press

This sassy flyer is a promo piece for a primary English language teaching (ELT) course. I worked with the in-house design team to create the overall look and feel, as well as the promotional text.

Download Kid’s Box flyer

Arthur J. Gallagher International

This insurance giant decided to radically revamp its website, going multi-media and unveiling a dramatic new take on the brand, whilst maintaining a sober textual identity.


Visit the Arthur J. Gallagher International website

Madingley Hall

Madingley Hall was originally featured as part of the Institute of Continuing Education’s website. I extracted and streamlined key information, created a customer-friendly tone and applied it consistently throughout the new site.
Design by Chameleon Studios.

Visit Madingley Hall website

“It was good working with you. We are delighted with the finished product.”
Benjamin Durston Thorndyke, Madingley Hall

Exact Sourcing

This fresh-looking website needed some clean and straightforward text to reflect the warm, yet no-nonsense, approach of the agency itself.
Design by Twin Dots.

Visit the Exact Sourcing website

Doxbond

A regular e-newsletter for a customer with a sense of humour. Newsletter by Newsletter Genie.

Download Doxbond newsletter

“Hellen has a flair for witty, concise writing… She delivers her work promptly — sometimes at very short notice.”
Dave Allan, Doxbond

English Profile

The people who work on English Profile are very intelligent indeed… but that meant that the text was, at times, impenetrable to the target audience. It was my job to ‘translate’ the text into clean, easy-to-read copy.

Visit English Profile website

Travolaa

I created the textual identity for this fun and feisty brand. This is a postcard designed to introduce Travolaa.com and explain what it’s all about.

Download Travolaa postcard

“I love it! I must say I am impressed. Well done!”
Amanda Brown, Travolaa

Baby Monitors Direct

A straightforward e-newsletter, written for Newsletter Genie

Download Baby Monitors Direct e-newsletter