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	<title>Spotty Dog Copywriting &#124; Cambridge &#187; SEO</title>
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		<title>How to&#8230; DIY your SEO</title>
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		<pubDate>Mon, 08 Nov 2010 11:50:13 +0000</pubDate>
		<dc:creator>Hellen</dc:creator>
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		<description><![CDATA[Search Engine Optimisation (SEO) is the art of making your website visible to search engines. You may have a perfectly good website, but if no-one knows it’s there, it’s unlikely to generate much business. That’s why you need to optimise your site to ensure that search engines can ‘read’ the content and list your site [...]]]></description>
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		<title>Writing for SEO</title>
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		<pubDate>Fri, 03 Jul 2009 14:17:26 +0000</pubDate>
		<dc:creator>Hellen</dc:creator>
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		<description><![CDATA[I’m often asked whether I can write for SEO. SEO, or Search Engine Optimisation to give it its full title, is the latest trend. Everyone will tell you that you won’t get your site found without it, and people spend hundreds — if not thousands — of pounds to ensure that they come within the [...]]]></description>
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